WHY?

Because it’s important to say the right things in the right way. People search the net with specific words and grammar. And search engines process information in a specific way. If they don’t understand exactly what you are talking about, your rank for relevant keywords will suffer along with the number of visits to your website.

THEREFOR.

The Elfving Search Engine Advisor is an editorial tool. It helps content producers write in the right way and in the same way, making sure the website is user-friendly and optimized for search engines. And Esea™ becomes even more powerful in combination with Cia™ – when content can be matched to the way the consumer thinks.